What do you say in a video testimonial?

What do you say in a video testimonial?

Focus on the Why Instead, use your video testimonial to discuss one customer’s pain points and problems, and how your product or service helped solve them. This is the kind of testimonial that will connect with real people looking for solutions to real issues. Ask questions that get at emotions.

How do you write a testimonial script?

  1. Determine what story you want to tell. You want your testimonials to tell a story about your product and business.
  2. Ask specific questions.
  3. Keep it short and conversational.
  4. Use the customer’s name and include pictures, if possible.
  5. Quote testimonial.
  6. Social testimonial.
  7. Influencer testimonial.

How long is testimonial video?

Like most videos in general, your testimonial video should include a definitive intro and outro. I’ve seen testimonial videos range from 30 seconds to several minutes, but I personally believe you can get across everything you need in 45-60 seconds. The threshold of attention is limited, much like FAQ videos.

How do I buy a video testimonial?

How to get video testimonials from customers?

  1. Ask customers personally and authentically. Simply send them an email or give them a call to see if they’d be willing to record a testimonial.
  2. Offer to interview customers.
  3. Show them why customer testimonials are valuable.

How do you ask for a testimonial?

How to Ask for a Testimonial

  1. Do an Interview/Survey at the End of the Project. The end of a project or milestone is a great time to ask for a testimonial.
  2. Use What People Are Already Saying.
  3. Take a Quick Video While Meeting With a Client.
  4. Ask to Swap Testimonials.
  5. Support Your Ask With a Compliment.

What are good testimonial questions?

Testimonial Questions to Ask Your Customers

  • What was it like before you had our product or service?
  • What problem(s) were you trying to solve with our product or service?
  • Where did you start your search?
  • What made our product or service stand out from other options?

What does video testimonial mean?

In short, a video testimonial is a video of a customer or client praising a company. In most cases, they talk about how that company’s product or service has helped them solve a problem. They might discuss who they are, how they use the product or service, and what they like about the company.

Are video testimonials effective?

Video Testimonials are Fast and Effective The majority of reviews and testimonials are text-based, however statistics show that video testimonials are becoming increasingly impactful for many consumers. Video content in general is easier for many people to consume and allows them to process information faster.

Do you need a script for a video testimonial?

Recording a video testimonial without any plans on what your customer will say is a recipe for disaster. You need to have an idea of what you’re going to talk about when you start the process. But at the same time, using a script is a sure way to make the testimonial sound stilted and unnatural.

What’s the best way to record a testimonial?

Lavalier microphones are great for interviews and testimonials, because they cut down on ambient noise and record voices clearly. 2. Prepare (But Don’t Use a Script) Recording a video testimonial without any plans on what your customer will say is a recipe for disaster.

What do you mean by a customer testimonial video?

What is a Customer Testimonial Video? Sometimes called a “ business testimonial video ” or “ testimonial ads ,” they are videos that showcase your clients’ ( and sometimes employees’) positive experiences with your product, company, or brand.

Can a company make a generic testimonial video?

There is a lot to be said in favor of formula. After all, things get to be the norm because they work so consistently well. However, sometimes that leads companies to play it a bit too safe and end up with a business testimonial video that feels generic and dull. That’s a big no-no. Your testimonial videos can and should have a lot of personality.